Rollins Inc (ROL)
Rollins, Inc. is a leading provider of pest and termite control services for both residential and commercial clients across North America. With a robust portfolio of well-known brands, including Orkin, the company utilizes innovative and sustainable methods to deliver effective pest management solutions. Rollins is strategically positioned in a growing market, driven by increasing awareness of pest control needs and a commitment to providing exceptional customer service. As a publicly traded company, Rollins demonstrates strong financial fundamentals and is well-regarded for its operational efficiency and expansive service network.
Stock Price Trends
Stock price trends estimated using linear regression.
Key facts
- The primary trend is increasing.
- The growth rate of the primary trend is 17.99% per annum.
- ROL price at the close of October 29, 2025 was $53.87 and was inside the primary price channel.
- The secondary trend is increasing.
- The growth rate of the secondary trend is 1.50% per annum.
- ROL price at the close of October 29, 2025 was lower than the bottom border of the secondary price channel by $1.05 (1.91%). This indicates a possible reversal in the secondary trend direction.
Linear Regression Model
Model equation:
Yi = α + β × Xi + εi
Top border of price channel:
Exp(Yi) = Exp(a + b × Xi + 2 × s)
Bottom border of price channel:
Exp(Yi) = Exp(a + b × Xi – 2 × s)
where:
i - observation number
Yi - natural logarithm of ROL price
Xi - time index, 1 day interval
σ - standard deviation of εi
a - estimator of α
b - estimator of β
s - estimator of σ
Exp() - calculates the exponent of e
Primary Trend
Start date: December 1, 2021
End date: October 28, 2025
a = 3.2257
b = 0.0005
s = 0.0551
Annual growth rate:
Exp(365 × b) – 1
= Exp(365 × 0.0005) – 1
= 17.99%
Price channel spread:
Exp(4 × s) – 1
= Exp(4 × 0.0551) – 1
= 24.67%
December 1, 2021 calculations
Top border of price channel:
Exp(Y273)
= Exp(a + b × X273 + 2 × s)
= Exp(a + b × 397 + 2 × s)
= Exp(3.2257 + 0.0005 × 397 + 2 × 0.0551)
= Exp(3.5159)
= $33.65
Bottom border of price channel:
Exp(Y273)
= Exp(a + b × X273 – 2 × s)
= Exp(a + b × 397 – 2 × s)
= Exp(3.2257 + 0.0005 × 397 – 2 × 0.0551)
= Exp(3.2954)
= $26.99
October 28, 2025 calculations
Top border of price channel:
Exp(Y1,253)
= Exp(a + b × X1,253 + 2 × s)
= Exp(a + b × 1,824 + 2 × s)
= Exp(3.2257 + 0.0005 × 1,824 + 2 × 0.0551)
= Exp(4.1628)
= $64.25
Bottom border of price channel:
Exp(Y1,253)
= Exp(a + b × X1,253 – 2 × s)
= Exp(a + b × 1,824 – 2 × s)
= Exp(3.2257 + 0.0005 × 1,824 – 2 × 0.0551)
= Exp(3.9423)
= $51.54
Description
- The primary trend is increasing.
- The growth rate of the primary trend is 17.99% per annum.
- ROL price at the close of October 29, 2025 was $53.87 and was inside the primary price channel.
Secondary Trend
Start date: April 28, 2025
End date: October 29, 2025
a = 3.9673
b = 0.0000
s = 0.0179
Annual growth rate:
Exp(365 × b) – 1
= Exp(365 × 0.0000) – 1
= 1.50%
Price channel spread:
Exp(4 × s) – 1
= Exp(4 × 0.0179) – 1
= 7.42%
April 28, 2025 calculations
Top border of price channel:
Exp(Y1,126)
= Exp(a + b × X1,126 + 2 × s)
= Exp(a + b × 1,641 + 2 × s)
= Exp(3.9673 + 0.0000 × 1,641 + 2 × 0.0179)
= Exp(4.0700)
= $58.55
Bottom border of price channel:
Exp(Y1,126)
= Exp(a + b × X1,126 – 2 × s)
= Exp(a + b × 1,641 – 2 × s)
= Exp(3.9673 + 0.0000 × 1,641 – 2 × 0.0179)
= Exp(3.9984)
= $54.51
October 29, 2025 calculations
Top border of price channel:
Exp(Y1,254)
= Exp(a + b × X1,254 + 2 × s)
= Exp(a + b × 1,825 + 2 × s)
= Exp(3.9673 + 0.0000 × 1,825 + 2 × 0.0179)
= Exp(4.0775)
= $59.00
Bottom border of price channel:
Exp(Y1,254)
= Exp(a + b × X1,254 – 2 × s)
= Exp(a + b × 1,825 – 2 × s)
= Exp(3.9673 + 0.0000 × 1,825 – 2 × 0.0179)
= Exp(4.0059)
= $54.92
Description
- The secondary trend is increasing.
- The growth rate of the secondary trend is 1.50% per annum.
- ROL price at the close of October 29, 2025 was lower than the bottom border of the secondary price channel by $1.05 (1.91%). This indicates a possible reversal in the secondary trend direction.