YETI Holdings Inc (YETI)
YETI Holdings, Inc. is a leading designer and marketer of high-performance outdoor products, specializing in premium coolers, drinkware, and outdoor gear under the YETI brand. Headquartered in Austin, Texas, the company is well-positioned in the outdoor recreation market, catering to passionate enthusiasts who value durability and design. YETI's commitment to innovation and quality has cultivated a loyal customer base, driving strong brand recognition and growth potential in the expanding outdoor lifestyle segment. With a robust distribution strategy and a focus on e-commerce, YETI continues to enhance its market presence and capitalize on evolving consumer preferences.
Stock Price Trends
Stock price trends estimated using linear regression.
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Key facts
- The primary trend is decreasing.
- The decline rate of the primary trend is 2.01% per annum.
- YETI price at the close of October 29, 2025 was $34.58 and was inside the primary price channel.
- The secondary trend is decreasing.
- The decline rate of the secondary trend is 18.35% per annum.
- YETI price at the close of October 29, 2025 was inside the secondary price channel.
Linear Regression Model
Model equation:
Yi = α + β × Xi + εi
Top border of price channel:
Exp(Yi) = Exp(a + b × Xi + 2 × s)
Bottom border of price channel:
Exp(Yi) = Exp(a + b × Xi – 2 × s)
where:
i - observation number
                        Yi - natural logarithm of YETI price
                        Xi - time index, 1 day interval
                        σ - standard deviation of εi
                        a - estimator of α
                        b - estimator of β
                        s - estimator of σ
                        Exp() - calculates the exponent of e
Primary Trend
Start date: 
                        End date: 
a =
b =
s =
Annual growth rate:
Exp(365 × b) – 1
                        = Exp(365 × ) – 1
                        = 
                    
Price channel spread:
Exp(4 × s) – 1
                        = Exp(4 × ) – 1
                        = 
                    
May 6, 2022 calculations
Top border of price channel:
Exp(Y)
                        = Exp(a + b × X + 2 × s)
                        = Exp(a + b ×  + 2 × s)
                        = Exp( +  ×  + 2 × )
                        = Exp()
                        = $
Bottom border of price channel:
Exp(Y)
                        = Exp(a + b × X – 2 × s)
                        = Exp(a + b ×  – 2 × s)
                        = Exp( +  ×  – 2 × )
                        = Exp()
                        = $
March 3, 2025 calculations
Top border of price channel:
Exp(Y)
                        = Exp(a + b × X + 2 × s)
                        = Exp(a + b ×  + 2 × s)
                        = Exp( +  ×  + 2 × )
                        = Exp()
                        = $
Bottom border of price channel:
Exp(Y)
                        = Exp(a + b × X – 2 × s)
                        = Exp(a + b ×  – 2 × s)
                        = Exp( +  ×  – 2 × )
                        = Exp()
                        = $
Description
- The primary trend is decreasing.
- The decline rate of the primary trend is 2.01% per annum.
- YETI price at the close of October 29, 2025 was $34.58 and was inside the primary price channel.
Secondary Trend
Start date: 
                        End date: 
a =
b =
s =
Annual growth rate:
Exp(365 × b) – 1
                        = Exp(365 × ) – 1
                        = 
                    
Price channel spread:
Exp(4 × s) – 1
                        = Exp(4 × ) – 1
                        = 
                    
August 10, 2023 calculations
Top border of price channel:
Exp(Y)
                        = Exp(a + b × X + 2 × s)
                        = Exp(a + b ×  + 2 × s)
                        = Exp( +  ×  + 2 × )
                        = Exp()
                        = $
Bottom border of price channel:
Exp(Y)
                        = Exp(a + b × X – 2 × s)
                        = Exp(a + b ×  – 2 × s)
                        = Exp( +  ×  – 2 × )
                        = Exp()
                        = $
July 16, 2025 calculations
Top border of price channel:
Exp(Y)
                        = Exp(a + b × X + 2 × s)
                        = Exp(a + b ×  + 2 × s)
                        = Exp( +  ×  + 2 × )
                        = Exp()
                        = $
Bottom border of price channel:
Exp(Y)
                        = Exp(a + b × X – 2 × s)
                        = Exp(a + b ×  – 2 × s)
                        = Exp( +  ×  – 2 × )
                        = Exp()
                        = $
Description
- The secondary trend is decreasing.
- The decline rate of the secondary trend is 18.35% per annum.
- YETI price at the close of October 29, 2025 was inside the secondary price channel.