Stock Price Trends

The Coca-Cola Company (KO)

The Coca-Cola Company is an American multinational beverage corporation incorporated under Delaware's General Corporation Law and headquartered in Atlanta, Georgia. The Coca-Cola Company has interests in the manufacturing, retailing, and marketing of nonalcoholic beverage concentrates and syrups.

Stock Price Trends

Stock price trends estimated using linear regression.

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Key facts

  • The primary trend is increasing.
  • The growth rate of the primary trend is 0.29% per annum.
  • KO price at the close of June 14, 2024 was $62.55 and was inside the primary price channel.
  • The secondary trend is increasing.
  • The growth rate of the secondary trend is 23.62% per annum.
  • KO price at the close of June 14, 2024 was inside the secondary price channel.

Linear Regression Model

Model equation:
Yi = α + β × Xi + εi

Top border of price channel:
Exp(Yi) = Exp(a + b × Xi + 2 × s)

Bottom border of price channel:
Exp(Yi) = Exp(a + b × Xi – 2 × s)

where:

i - observation number
Yi - natural logarithm of KO price
Xi - time index, 1 day interval
σ - standard deviation of εi
a - estimator of α
b - estimator of β
s - estimator of σ
Exp() - calculates the exponent of e


Primary Trend

Start date:
End date:

a =

b =

s =

Annual growth rate:

Exp(365 × b) – 1
= Exp(365 × ) – 1
=

Price channel spread:

Exp(4 × s) – 1
= Exp(4 × ) – 1
=

January 4, 2022 calculations

Top border of price channel:

Exp(Y)
= Exp(a + b × X + 2 × s)
= Exp(a + b × + 2 × s)
= Exp( + × + 2 × )
= Exp()
= $

Bottom border of price channel:

Exp(Y)
= Exp(a + b × X – 2 × s)
= Exp(a + b × – 2 × s)
= Exp( + × – 2 × )
= Exp()
= $

April 23, 2024 calculations

Top border of price channel:

Exp(Y)
= Exp(a + b × X + 2 × s)
= Exp(a + b × + 2 × s)
= Exp( + × + 2 × )
= Exp()
= $

Bottom border of price channel:

Exp(Y)
= Exp(a + b × X – 2 × s)
= Exp(a + b × – 2 × s)
= Exp( + × – 2 × )
= Exp()
= $

Description

  • The primary trend is increasing.
  • The growth rate of the primary trend is 0.29% per annum.
  • KO price at the close of June 14, 2024 was $62.55 and was inside the primary price channel.

Secondary Trend

Start date:
End date:

a =

b =

s =

Annual growth rate:

Exp(365 × b) – 1
= Exp(365 × ) – 1
=

Price channel spread:

Exp(4 × s) – 1
= Exp(4 × ) – 1
=

September 26, 2023 calculations

Top border of price channel:

Exp(Y)
= Exp(a + b × X + 2 × s)
= Exp(a + b × + 2 × s)
= Exp( + × + 2 × )
= Exp()
= $

Bottom border of price channel:

Exp(Y)
= Exp(a + b × X – 2 × s)
= Exp(a + b × – 2 × s)
= Exp( + × – 2 × )
= Exp()
= $

June 14, 2024 calculations

Top border of price channel:

Exp(Y)
= Exp(a + b × X + 2 × s)
= Exp(a + b × + 2 × s)
= Exp( + × + 2 × )
= Exp()
= $

Bottom border of price channel:

Exp(Y)
= Exp(a + b × X – 2 × s)
= Exp(a + b × – 2 × s)
= Exp( + × – 2 × )
= Exp()
= $

Description

  • The secondary trend is increasing.
  • The growth rate of the secondary trend is 23.62% per annum.
  • KO price at the close of June 14, 2024 was inside the secondary price channel.