Stock Price Trends

Under Armour Inc C (UA)

Under Armour, Inc. (UA) is a leading American sportswear brand specializing in high-performance footwear, apparel, and accessories designed for athletes and fitness enthusiasts. Founded in 1996 and headquartered in Baltimore, Maryland, the company has established a strong market presence with innovative products that emphasize cutting-edge technology and material science. Under Armour's commitment to quality and performance has garnered a loyal customer base and positioned the brand favorably in the competitive athletic apparel landscape, making it a key player in the global sports equipment market.

Stock Price Trends

Stock price trends estimated using linear regression.

Paying users area

The data is hidden behind and trends are not shown in the charts.
Unhide data and trends.

Get full access to the entire website.

This is a one-time payment. There is no automatic renewal.

Key facts

  • The primary trend is decreasing.
  • The decline rate of the primary trend is 6.99% per annum.
  • UA price at the close of October 17, 2025 was $4.61 and was lower than the bottom border of the primary price channel by $0.40 (7.90%).
  • The secondary trend is decreasing.
  • The decline rate of the secondary trend is 42.34% per annum.
  • UA price at the close of October 17, 2025 was inside the secondary price channel.

Linear Regression Model

Model equation:
Yi = α + β × Xi + εi

Top border of price channel:
Exp(Yi) = Exp(a + b × Xi + 2 × s)

Bottom border of price channel:
Exp(Yi) = Exp(a + b × Xi – 2 × s)

where:

i - observation number
Yi - natural logarithm of UA price
Xi - time index, 1 day interval
σ - standard deviation of εi
a - estimator of α
b - estimator of β
s - estimator of σ
Exp() - calculates the exponent of e


Primary Trend

Start date:
End date:

a =

b =

s =

Annual growth rate:

Exp(365 × b) – 1
= Exp(365 × ) – 1
=

Price channel spread:

Exp(4 × s) – 1
= Exp(4 × ) – 1
=

May 18, 2022 calculations

Top border of price channel:

Exp(Y)
= Exp(a + b × X + 2 × s)
= Exp(a + b × + 2 × s)
= Exp( + × + 2 × )
= Exp()
= $

Bottom border of price channel:

Exp(Y)
= Exp(a + b × X – 2 × s)
= Exp(a + b × – 2 × s)
= Exp( + × – 2 × )
= Exp()
= $

August 7, 2025 calculations

Top border of price channel:

Exp(Y)
= Exp(a + b × X + 2 × s)
= Exp(a + b × + 2 × s)
= Exp( + × + 2 × )
= Exp()
= $

Bottom border of price channel:

Exp(Y)
= Exp(a + b × X – 2 × s)
= Exp(a + b × – 2 × s)
= Exp( + × – 2 × )
= Exp()
= $

Description

  • The primary trend is decreasing.
  • The decline rate of the primary trend is 6.99% per annum.
  • UA price at the close of October 17, 2025 was $4.61 and was lower than the bottom border of the primary price channel by $0.40 (7.90%).

Secondary Trend

Start date:
End date:

a =

b =

s =

Annual growth rate:

Exp(365 × b) – 1
= Exp(365 × ) – 1
=

Price channel spread:

Exp(4 × s) – 1
= Exp(4 × ) – 1
=

September 25, 2024 calculations

Top border of price channel:

Exp(Y)
= Exp(a + b × X + 2 × s)
= Exp(a + b × + 2 × s)
= Exp( + × + 2 × )
= Exp()
= $

Bottom border of price channel:

Exp(Y)
= Exp(a + b × X – 2 × s)
= Exp(a + b × – 2 × s)
= Exp( + × – 2 × )
= Exp()
= $

October 17, 2025 calculations

Top border of price channel:

Exp(Y)
= Exp(a + b × X + 2 × s)
= Exp(a + b × + 2 × s)
= Exp( + × + 2 × )
= Exp()
= $

Bottom border of price channel:

Exp(Y)
= Exp(a + b × X – 2 × s)
= Exp(a + b × – 2 × s)
= Exp( + × – 2 × )
= Exp()
= $

Description

  • The secondary trend is decreasing.
  • The decline rate of the secondary trend is 42.34% per annum.
  • UA price at the close of October 17, 2025 was inside the secondary price channel.